Thanks to the success of Cyber Monday, retailers and online shops have long embraced the web as a place to promote and showcase deals and specials. What’s unique this Black Friday, however, is the large number of specials and promotions offered by retailers to customers who use location-based apps and services.
Users of social networks like Foursquare and Facebook Places can get discounts or get entered into special contests just by checking in to their Black Friday shopping destinations. Other services like Yelp, SCVNGR and Gowalla are also offering up special promotions.
Some retailers, like Sears, are even running deal-voting specials on their Facebook fan pages. Plus, many retailers are using Facebook and Twitter to promote their early-bird specials in advance of the big shopping day.
We’ve scoured the web and rounded up 10 specials and promotions offered exclusively through social media. Know of a promo or special we missed? Let us know in the comments.
RadioShack has teamed up with Foursquare to create the "Holiday Hero" badge. Unlock this badge and you can get 20% off your purchase. If you don't have time to unlock the full badge, just checking in at RadioShack will let you save 10%. This deal is valid through 12/31/2010. Also check out RadioShack's Facebook page for more deals and specials.
Check in to any American Eagle store and unlock a coupon for 15% off your purchase. This coupon expires on 12/31/2010.
Sears is running specials on its Facebook page. To get in on the specials, just "like" the latest offering. If enough people like a deal, it will go live at Sears.com.
On Friday, Gowalla will be hiding $50 Amazon.com gift codes at various retail spots across the United States. The company hasn't revealed where the codes are hidden, but says to check the usual suspects like the mall, big box retailers, etc. Be sure to check in at all your favorite haunts if you want a better chance at getting $50 at Amazon.com.
Hit up your local Hollister before Thursday and check in on Foursquare to score 20% off your purchase.
Check in to JC Penny on Foursquare and you can save $10 off your purchase of $50 or more.
Coca Cola is partnering with SCVNGR and Simon Malls on Black Friday. Complete all the challenges and you can earn points to get instant rewards like gift certificates and Coke-branded merchandise. Coke will be giving away $100,000 in gift cards.
Sports Authority is giving away 20 $500 gift cards on Black Friday. Check in using Foursquare and you have a chance at being randomly selected to win.
Starting at 9:30 p.m. on Thanksgiving, the first 3,000 people to check in to Toys "R" Us using Facebook Places, Foursquare or Yelp will earn a 15% off coupon for purchases of $150 or more.
Check in to any Zales store using Foursquare and you can save $50 off a purchase of $300 or more. This deal expires 12/31/2010.